In this week’s newsletter, read about Binance’s partnership with the most-followed TikToker Khaby Lame. Check out how Vincenzo Sospiri Racing will use NFTs to authenticate car parts and how NFTs will gradually appear on Facebook and other Meta-owned apps.
Meanwhile, an NFT licensing platform that aims to connect Bored Ape Yacht Club (BAYC) owners to brands has noted that hundreds have signed up. And, don’t forget about this week’s Nifty News roundup featuring a console for Web3 gaming.
Binance taps TikTok star Khaby Lame to drive Web3 adoption
Last week, exchange platform Binance announced a partnership with TikTok star Khaby Lame to bring awareness to Web3 and debunk the space’s myths. With his quirky content style, Lame is set to clear up misconceptions in Web3 and combat misinformation.
The TikToker said that he has been curious about Web3 and the partnership is a match for his style, which is making complex things a lot easier. As part of the collaboration, Lame will also be creating NFT collections with Binance to boost engagement with his fans.
Lamborghini-backed GT racing team to authenticate car parts using NFTs
GT team Vincenzo Sospiri Racing (VSR), a brand supported by Lamborghini, partnered with an NFT platform to launch a program that uses NFTs to certify racing car parts. Through NFTs, VSR will monitor and ensure that their car parts are of the utmost quality. According to former world champion Vincenzo Sospiri, this allows their team to authenticate and audit each part of their fleet. Moreover, the NFT certification may also be expanded to the team’s official merchandise and products in the future.
NFTs to appear on Facebook, cross-post with Instagram as Meta Web3 expansion continues
Meta continues its Web3 expansion as Facebook announced a “digital collectibles” tab on creators’ timelines. A Meta spokesperson confirmed that Meta will gradually launch NFTs on Facebook, starting with creators based in the United States.
After a while, creators of…